The main foundations of the KittenChops design process are my love for listening, my passion for finding innovative solutions,
my dedication to creating long term mutually productive client relationships and having fun with my work. My years of professional experience in the
field of illustration and design taught me how to be skillfully adaptable in a wide range of projects and media, and I developed a streamlined assessment
and creative process.
However the most unique advantage of my work lies in my innately intuitive way of problem solving, and my use of a truly unique visual language.
In addition to expressing each project's very own essence, I aim at producing results that carry a distinctive emotional charge: building a direct
link to the viewer's heart, inspiring people and moving them to act (to relate to your message in an active way). Most of my clients confirm
that reaching the viewer on this deep level usually allows for an especially positive impression and brings a higher percived value to their
message/brand recognition/merchandise. The work many times also becomes a powerful core asset that they can leverage for many ways in years
to come.
Via these experiences that you could also benefit directly from my objective-driven, right on target, yet soul stirring and
smile making work that I produce, surpassing expectations one project at a time.
KittenChops' broad client base include: Starbucks Coffee Company, Hear Music, Nordstrom, K2, Ride Snowboards, Berlitz Publishing and the Stranger.
Got a message to craft? Let KittenChops bring it to life...
The effective communication that I produce is the end result of a concept
centered process. Whether targeting a specific branding objective, conveying an emotion or projecting a mood with an illustration,
these are the practical key steps:
1. Assessing a client's agenda to form goals for their unique message (which informs the rest of the process). In case of design
projects this usually takes place during an initial in person consultaition: overall background, project objective, target audience,
desired look and feel are discussed . All of the facts and findings are confirmed in writing: a detailed, results-oriented plan is
laid out for the project, the necessary work and expense is estimated.
2. Sparking the creative process with extensive research, brainstorming and sketching, the solution will flow from this process.
3. Presenting several creative directions to foster measurable and very much encouraged client feedback.
4. Carrying out the necessary technical work to respond to a project's special circumstances.
5. Refine the work to finalize the project.
KittenChops' award winning work has been recognized by Communication Arts Illustration and Design Annuals, Print, Re:Bound Northwest Design Awards.
Please don't hesitate to contact me if you have any further questions on the design/illustration process.
I am very much looking forward to working with you on your next creative project.
